Behind The Scenes
Shoot Days, Black Friday & Christmas Campaign
Easilocks is a global hair brand built on confidence, accessibility, and high quality extensions. Our role focused on elevating their organic social presence through high performing short form video, trend led content, and clear storytelling. We worked closely with the founder and team to create content that felt both aspirational and relatable, balancing product education with personality led moments. We planned and executed content shoots, ensuring a consistent pipeline of high quality, on brand assets.
12.8M Instagram views Aug 2025 to Jun 2026
4.9M organic Instagram views zero ad spend
1.2M TikTok post views in 12 months
50.8K content interactions across Instagram
The Brief
Easilocks is a global hair brand built on confidence, accessibility, and high quality extensions. Our role focused on elevating their organic social presence through high performing short form video, trend led content, and clear storytelling. We worked closely with the founder and team to create content that felt both aspirational and relatable, balancing product education with personality led moments. We planned and executed content shoots, ensuring a consistent pipeline of high quality, on brand assets.
Work Delivered
Behind The Scenes
Content We Created
Real Results
Easilocks Instagram and TikTok analytics straight from the dashboard.
Client Testimonial
"We've worked with Nugent Marketing for over a year now and they've been brilliant. They run our social channels end to end, from content creation and editing to posting, and they liaise with our ad agency to make sure everything happening organically complements our paid advertising."Shane CEO, Easilocks
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